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Storytelling

ep. 33 - Denise Lee Yohn

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ep. 33 - Denise Lee Yohn

ep. 33 - Denise Lee Yohn: Brand-Building Expert

Blending a fresh perspective, twenty-five years of experience, and a talent for inspiring audiences, Denise Lee Yohn is a leading authority and sought-after speaker on building and positioning exceptional brands.

Denise initially cultivated her brand-building approaches through several high-level positions in advertising and client-side marketing. She served as lead strategist at advertising agencies; was the vice president/general manager of brand and strategy - garnering major corporate awards; and has run her own firm as an independent consulting partner since 2004.

An influential writer, Denise is the author of the best-selling book What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest (Jossey-Bass) and the new book, Extraordinary Experiences: What Great Retail and Restaurant Brands Do. She enjoys challenging readers to think differently about brand-building.

<< Denise's Podcast Episode>>

 

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ep. 32 - Ryan Estis

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ep. 32 - Ryan Estis

ep. 32 - Ryan Estis: Culture, Sales, Leadership, & Business Performance Expert

Ryan Estis helps companies and individual contributors embrace change and achieve breakthrough performance. Each live event blends original research with compelling stories that move participants to take action. Ryan has 20 years of business experience working with the world s best brands to initiate change, inspire innovation and deliver growth.

<<Ryan's Podcast Episode>>

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ep. 30 - Eric Maddox

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ep. 30 - Eric Maddox

 

ep. 30 - Eric Maddox: The Interrogator Behind Saddam Hussein's Capture

Eric Maddox was a new interrogator in 2003 on his first deployment since 9/11 when he conducted over 300 interrogations which led to the capture of Saddam Hussein.

Upon completion of the mission and for his direct role in the special operation, Eric received the National Intelligence Medal of Achievement, the Defense Intelligence Agency (DIA) Director’s Award, the Legion of Merit, and the Bronze Star.

After having conducted over 2700 interrogations, Eric has mastered two things: adapting to new situations and environments and gathering the most accurate information so that the best decisions can be made.

<<Eric's Podcast Episode>>

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